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Bodybuilding promoter Chris Minnes goes into transparent detail about how bodybuilding prize money is determined and ways in which the sport can raise higher payouts.
Bodybuilding competitions, the athletes who compete in them, and the fans who attend them are the lifeblood of the growing sport. But many believe that the sport will hit a plateau in growth and popularity if the prize money cannot be raised to higher amounts. While passion is an important factor for athletes who compete in bodybuilding – prize money is what allows these competitors to become career athletes. So what can be done to increase total prize money and help further grow the sport? In our latest GI Exclusive, bodybuilding promoter Chris Minnes explains how prize money works and what can be done to increase it.
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